Senior CRM Campaign Manager Job at The Planet Group, Culver City, CA

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  • The Planet Group
  • Culver City, CA

Job Description

Senior CRM Campaign Manager

Location : Hybrid onsite schedule in Culver City

Duration : 12 months; potential to extend

Pay : Up to $74.51/hour, DOE

The Planet Group is looking for a Senior CRM Campaign Manager to join our well-known Fortune 500 client on a 12-month contract. This role will be 40 hours per week and is hybrid in Culver City, CA.

Senior CRM Marketing Manager Responsibilities :



  • Develop and launch multi-channel customer communications that aim to generate awareness, increase acquisition, and drive engagement


  • Work cross functionally with various teams, including Data Science, Design, Product, Engineering, and Business teams


  • Think strategically, implement flawlessly, and collaborate effectively in a highly matrixed, global organization


  • Monitor campaign performance for operational integrity


  • Identify and communicate to internal teams when issues arise


  • Optimize program performance through A/B testing and experimentation


  • Identify opportunities to enhance campaign performance, increase operational efficiency, and further develop internal platform features


  • Contribute to a knowledge base of articles, best practices, and playbooks that serves as repository for training resources.

Senior CRM Marketing Manager Qualifications: 



  • 7 - 10 years years of lifecycle marketing experience building and launching acquisition and engagement initiatives


  • Experience with CRM or ESP platforms such as Salesforce Marketing Cloud/ExactTarget, Braze, Oracle Responsys


  • High aptitude for logical reasoning and critical thinking. Experience in SQL preferred.


  • Exhibit high attention to detail and organization to deliver quality projects in a timely manner


  • Innovator who is proactive, thoughtful and resourceful with a willingness to tackle ambiguity and roadblocks


  • Ability to react calmly to curveballs, come up with contingency plans, make judgment calls and pivot as needed under pressure in an evolving environment


  • Team player mentality with strong consideration for impact on team members


  • BA/BS preferred, or equivalent work experience

#CDM

 

Job Tags

Contract work, Work experience placement,

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